In December 2008, she signed with Warner Songs. In February 2009, Tsai and Saks Fifth Method revealed the launch of a style brand name called Seventy Two Modifications, called after her 2003 studio cd, Magic (also referred to as See My 72 Adjustments actually), to include clothing, footwear, as well as accessories. It was folded in 2011 as a result of the distinction of business concepts between shareholders in Mainland China and also United States. In March 2009, she premiered the music video of “Actual Man” from her forthcoming cd on the Asia’s largest liquid-crystal display in Beijing. In the same month, she released her tenth workshop album, Butterfly. Readily, the album reached leading in Taiwan and also sold more than 130,000 copies in Taiwan alone and also 1.5 million copies in Asia. Doubters and also public reacted negatively, who commented the album was a “complicated patchwork”. Five songs were launched from the cd, consisting of “Butterfly”, which reached phone numbers 10 on the Struck Fm Yearly Leading 100, as well as “Genuine Male”, which got to number twenty-five. She invested three months to find out ballet for her video of “Butterfly”, stating that it was the hardest dancing ever discovered. To even more promote the cd, she started the Butterfly Institution Concert Trip. She misshaped her ideal scapula, strained her upper leg muscular tissue, and also sprained her best ankle joint because of over-training ballet at the time.
Tsai prolonged her contractor endeavors, and also in September 2009 the singer and also her sibling opened a nail salon, named Oops! J&I, in Los Angeles. In October 2009, Tsai started her very own music production and administration firm Eternal. In April 2010, Tsai videotaped the theme song of Taiwan Structure of Exposition 2010, “Heartbeat of Taiwan”. In July 2010, she premiered the video of “Honey Catch”, it showcases the dancing action of voguing in tribute to her symbol Madonna. The music video was chosen for a Golden Melody Award for Ideal Video. She launched her eleventh workshop album, Myself, in August 2010; it received mixed evaluations. It was a cd that is among her most daring, with almost all tracks are dance songs, which she had never formerly tried. The very first single, “Honey Catch”, reached number one on the Hit FM Top 100, as well as 2 singles, “Nothing Left to State” as well as “Love Gamer”, reached phone numbers twenty and also fifty-five respectively. With 65,000 duplicates marketed in Taiwan alone, Myself was the lowest-selling album of her job. In December 2010, she embarked on the Myself Globe Excursion, which even more advertised the album and continued till April 2013. It was a box office success with a gross of $150 million from 35 programs and 600,000 participation. A crash happened throughout a rehearsal for the 2nd leg of the tour. She dropped during the bottom-side-up pole dance practice after her male dancing partner’s hand slipped, which left her with a dislocated spine that led to kink. Tsai was compelled to cancel the pole-dance efficiency at the show in Taipei, yet she completed the performance at her show in Kaohsiung. In July 2011, she authorized an agreement with publisher Pushing Hanz to be the writer of her diet regimen publication, Maintain Fit. The book was about the best ways to maintain suit healthy way. In the New Year’s Eve of 2012, she did at the Hunan TV New Year launch procedure show in Guangzhou. It ended up being the after that most-watched efficiency of the evening.
Her twelfth workshop cd, Muse, was launched in September 2012. Collaborating with manufacturer Michael Lin, Tsai commented: “The cd integrates art, pop and music to portray how a girl needs to act and also stick out in modern society.” It received generally positive assess and was described as a “pop work of art”. It marketed 100,000 copies in Taiwan alone. The album was chosen for a Golden Melody Give for Best Mandarin chinese Cd as well as Ideal Mandarin Women Singer. The album’s very first single, “The Terrific Musician”, which got to second on the Struck FM Top 100, won a Golden Melody Award for Optimal Tune of the Year as well as was chosen for Optimal Video. The second solitary, “Roaming Poet”, got to phone numbers ten on the Struck FM Top 100. The two singles, “Dr. Jolin”, which got to phone numbers twenty-five, as well as “Dream”, both accommodated her gay target market. At the exact same time, Tsai was nominated for a MTV Europe Songs Award for Optimal Oriental Act. In January 2013, she signed up with the MIDEM in Cannes as well as executed in Paris at the Taiwan Songs Night show. In October 2013, she tape-recorded a promotional single, titled “Journey”, for precious jewelry brand name, Swarovski. It became phone numbers fifteen on the Struck FM Top 100. In October 2013, she launched her 3rd real-time cd, Myself Globe Trip Taipei Encore. In June 2014, ahead of 2014 FIFA Globe Mug, Tsai tape-recorded an English solitary, “Currently Is the Time”, to support the year’s Globe Mug. It was included in the collection cd Pepsi Beats of the Stunning Game. In October 2014, Tsai came to be a court for the reality television vocal singing competitors, Rising Star, with Harlem Yu, Li Yuchun, and also Li Jian.
Tsai performing during Play Globe Excursion, 2015
Tsai’s thirteenth workshop album, Play, which mirrored an adjustment in her photo, was launched in November 2014. The album amassed vital acclaim and also was declared it as “conveniently the most effective cd of the year”. Tsai commented, “The cd refers to hollywood manuscript, acting or performance, which helped me obtain knowledge and also experiences during recently two years. With the new witty songs, I hopes my fans will certainly find it lively as well as joyful as well as bringing positive outlook to the future. The album was bestowed nine Golden Melody Gives elections and also won for Best Mandarin chinese Cd and Ideal Singing Recording Album. Readily, the cd sold greater than 75,000 duplicates in Taiwan alone. The album’s very first single, “Play”, reached top on the Struck FM Yearly Leading 100. The video of “Play” became the most-viewed video of Taiwan in 2014 and helped thrust her into the worldwide spotlight. Nolan Feeney from Time journal commented, “It may be the year’s optimal pop music video.” The second single, “The Third Person and I”, got to phone numbers eight on the Struck FM Top 100. Her own structure, “I’m Not Yours”, featured visitor vocals from Japanese vocalist Namie Amuro. Tsai was chosen for a MTV Europe Music Honor for Best Taiwanese Act. She also won a Mnet Asian Songs Give for Best Asian Musician.
In May 2015, Tsai embarked on the Play Globe Tour. It was her first cooperation with Real-time Country. In October 2015, a worker was killed when the audio, lighting and video rigging collapsed at a show that she was planning for on October 31 at Guangxi Sports Facility in Nanning. Tsai expressed sadness on her blog site. In February 2016, she joined the voice actors of Disney animated hollywood Zootopia. She articulated a bunny called Judy Hopps in the movie’s Taiwan edition